The Christchurch City Council-owned economic development organisation is spending half a million dollars on a global agency to come up with the city’s “narrative” and “destination management plans.”
Despite ChristchurchNZ employing 92 staff members, none had the necessary skills to do the work.
A spokesperson said “ChristchurchNZ is not a creative agency. This type of work, which is primarily creating engaging videos, requires specialised skills and equipment that we don’t have.”
Teenager on TikTok with a modern smart phone streaming in 1080p: "OH MY GOD This city is amazing! Go on holiday here! #ChCh".
Well funded business entity: "Video is really hard and we do not have a copy of Adobe Premiere."
I am pretty sure there are local agencies that could have fulfilled this role rather then outsourcing overseas.